{"id":11840,"date":"2023-06-15T14:43:51","date_gmt":"2023-06-15T12:43:51","guid":{"rendered":"https:\/\/landing.bdo.be\/?p=11840"},"modified":"2023-06-28T08:29:12","modified_gmt":"2023-06-28T06:29:12","slug":"hoe-bdo-proactief-ouders-kan-ondersteunen","status":"publish","type":"post","link":"https:\/\/landing.bdo.be\/nl\/tothepoint-nl\/hoe-bdo-proactief-ouders-kan-ondersteunen\/","title":{"rendered":"Hoe BDO proactief ouders kan ondersteunen"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1216.8px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-one\" style=\"--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><h1 class=\"fusion-title-heading title-heading-left\">Hoe BDO proactief ouders kan ondersteunen<\/h1><\/div><div class=\"fusion-title title fusion-title-2 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><h2 class=\"fusion-title-heading title-heading-left\">De \u2018parent journey\u2019, pijler van inclusieve diversiteit<\/h2><\/div><div class=\"fusion-text fusion-text-1\"><p><em>In de \u2018parent journey\u2019 zoeken we naar oplossingen om ouders beter en proactief te ondersteunen in hun werkorganisatie. Waarom? Omdat we bij BDO Belgium geloven dat <\/em><em>hoe diverser en inclusiever we talenten en idee\u00ebn kansen geven, hoe sterker we als organisatie antwoorden kunnen bieden op de uitdagingen van de huidige maatschappij.<\/em><\/p>\n<\/div><div class=\"fusion-image-element\" style=\"--awb-max-width:100%;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img decoding=\"async\" width=\"1031\" height=\"720\" title=\"Father,And,Son,Walking,In,Forest,At,Sunset\" src=\"https:\/\/landing.bdo.be\/wp-content\/uploads\/2023\/06\/Foto-Parent-Journey.jpg\" data-orig-src=\"https:\/\/landing.bdo.be\/wp-content\/uploads\/2023\/06\/Foto-Parent-Journey.jpg\" alt class=\"lazyload img-responsive wp-image-11841\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271031%27%20height%3D%27720%27%20viewBox%3D%270%200%201031%20720%27%3E%3Crect%20width%3D%271031%27%20height%3D%27720%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/landing.bdo.be\/wp-content\/uploads\/2023\/06\/Foto-Parent-Journey-200x140.jpg 200w, https:\/\/landing.bdo.be\/wp-content\/uploads\/2023\/06\/Foto-Parent-Journey-400x279.jpg 400w, https:\/\/landing.bdo.be\/wp-content\/uploads\/2023\/06\/Foto-Parent-Journey-600x419.jpg 600w, https:\/\/landing.bdo.be\/wp-content\/uploads\/2023\/06\/Foto-Parent-Journey-800x559.jpg 800w, https:\/\/landing.bdo.be\/wp-content\/uploads\/2023\/06\/Foto-Parent-Journey.jpg 1031w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 1031px\" \/><\/span><\/div><div class=\"fusion-reading-box-container reading-box-container-1\" style=\"--awb-title-color:#333333;--awb-margin-top:0px;--awb-margin-bottom:30px;\"><div class=\"reading-box\" style=\"background-color:#f6f6f6;border-width:0px;border-color:#f6f6f6;border-left-width:3px;border-left-color:var(--primary_color);border-style:solid;\"><h2>\u201cMet ons ID-beleid willen we barri\u00e8res wegnemen voor iedereen \u2013 niet alleen voor de focusgroepen.\u201d<\/h2><div class=\"reading-box-description fusion-reading-box-additional\">Tessy Martens, Manager inclusieve diversiteit en ESG Services Lead BDO Belgium<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1216.8px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-2\"><p>In ons vorig nummer van To The Point (01\/2023) vertelden we hoe <a href=\"https:\/\/landing.bdo.be\/nl\/tothepoint-nl\/bdo-en-de-weg-naar-inclusief-en-divers-leiderschap\/\" target=\"_blank\" rel=\"noopener\">BDO Belgium timmert aan de weg naar inclusief en divers leiderschap<\/a>.. <em>\u201cDe parent journey (het ouderschapstraject) <\/em><em>is een essentieel onderdeel van onze ID-strategie en -cultuur (inclusieve diversiteit)<\/em><em>\u201d<\/em>, gaat Tessy Martens van start. Ze is Manager Inclusieve diversiteit en ESG Services Lead bij BDO. <em>\u201cDie reis begint trouwens al <\/em><em>voor het eerste kindje er is omdat veel toekomstige ouders<\/em><em> zich dan al zorgen maken of ze het ouderschap wel met de job zullen kunnen combineren.\u201d <\/em>Intern onderzoek toont trouwens aan dat collega\u2019s van midden 20 tot midden 30 het bedrijf verlaten als gevolg van de bezorgdheid om werk en gezin te combineren.<\/p>\n<\/div><div class=\"fusion-title title fusion-title-3 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><h3 class=\"fusion-title-heading title-heading-left\">Leidinggevenden ondersteunen<\/h3><\/div><div class=\"fusion-text fusion-text-3\"><p>Om de parent journey op de rails te zetten, werkten we nauw samen met de KU Leuven en met BDO Nederland dat al tonnen ervaring heeft. Tessy: \u201cOm goed te begrijpen welke uitdagingen en obstakels werkende ouders moeten overbruggen, organiseerden we een interne bevraging. We zochten naar de onderliggende oorzaken en de kritieke valkuilen in zo\u2019n ouderschapstraject. Op die manier konden we tal van stressfactoren identificeren, zoals deadlines, het niet kennen van mogelijkheden inzake flexibiliteit, werkdruk, de uitdaging om het werk los te laten en productiviteits- en budgettaire druk. Opvallend ook: de perceptie van kinderloze medewerkers of toekomstige ouders rond de mogelijkheid om het werk te combineren met een gezin was significant negatiever dan die van ouders (perceptie vs. realiteit).\u201d<\/p>\n<p>Om op een effectieve manier antwoord te bieden op die uitdagingen, concreet dan voor de BDO-context, organiseerden we focusgroepen waar 20 collega\u2019s input gaven rond de parent journey, de kritieke momenten in die \u2018reis\u2019 en welke prioriteiten BDO moet leggen om ouders verder te ondersteunen.<\/p>\n<p>Om (toekomstige) ouders niet af te schrikken van een carri\u00e8re is het belangrijk een doordacht beleid uit te stippelen, duidelijk te informeren over de visie van BDO en over de mogelijkheden en best practices die we als organisatie bieden. Die informatie kan trouwens ook van collega-ouders komen die als een soort ambassadeurs hun ervaringen delen hoe zij de uitdagingen om werk met ouderschap te combineren, aanpakken. \u201cZonder uit het oog te verliezen dat iedere situatie heel persoonlijk is en er geen \u2018one size fits all\u2019-oplossingen bestaan.\u201d<\/p>\n<p>Daarnaast is het uitermate belangrijk om ook de leidinggevenden te ondersteunen om hun rol van gesprekspartner in de parent journey in te vullen. \u201cEr kan een terughoudendheid zijn over hoe en wanneer een gesprek te starten, wat ze beter niet dan wel vragen, welke thema\u2019s ze kunnen aankaarten en welke niet \u2026 Om een open dialoog aan te moedigen, ontwikkelen we zogenaamde \u2018conversation starters\u2019 zowel voor (toekomstige) ouders als voor onze leidinggevenden.\u201d<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--link_hover_color: var(--awb-color4);--link_color: var(--awb-color1);--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:50px;--awb-padding-right:30px;--awb-padding-bottom:30px;--awb-padding-left:30px;--awb-background-color:#218f8b;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1216.8px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-4 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-text-color:var(--awb-color1);--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><h3 class=\"fusion-title-heading title-heading-left\">Wat hebben we al geleerd?<\/h3><\/div><ul style=\"--awb-margin-bottom:20px;--awb-iconcolor:var(--awb-color1);--awb-textcolor:var(--awb-color1);--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;\" class=\"fusion-checklist fusion-checklist-1 fusion-checklist-default type-numbered\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\">1<\/span><div class=\"fusion-li-item-content\">Overschakelen van reactief naar proactief. Het aanmoedigen van een open cultuur om te praten over ouderschap(splannen) en uitdagingen is essentieel.<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\">2<\/span><div class=\"fusion-li-item-content\">Werk en leven integreren is een uitdaging voor ouders. Een aangepaste en persoonlijke aanpak is nodig om iedere persoon in staat te stellen zich zo optimaal mogelijk te organiseren binnen de specifieke context.<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\">3<\/span><div class=\"fusion-li-item-content\">De toekomst van werk: er is een trend (en een nood) om meer te telewerken en gebruik te maken van andere programma\u2019s die flexibiliteit bieden.<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\">4<\/span><div class=\"fusion-li-item-content\">Gebrek aan duidelijkheid (schriftelijke procedures, richtlijnen, best practices en beleid) is een belangrijk obstakel richting inclusieve diversiteit. Informatie over moederschaps- en vaderschapsverlof, ouderschapsverlof, de financi\u00eble impact als zelfstandige, de mogelijkheden naar flexibiliteit binnen de organisatie en tips van andere BDO-ouders moeten deel zijn van die informatiestroom.<\/div><\/li><\/ul><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-4 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:30px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1216.8px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-5 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><h3 class=\"fusion-title-heading title-heading-left\">Empathie en \u2018empowerment\u2019<\/h3><\/div><div class=\"fusion-text fusion-text-4\"><p>Volgens Tessy beschouwen te veel mensen inclusieve diversiteit nog altijd als een verhaal van &#8216;zij&#8217; en &#8216;wij&#8217;, discriminatie en racisme. Terwijl het echt gewoon gaat over het overstijgen van onbewuste vooroordelen, het verwijderen van barri\u00e8res in de processen en het cre\u00ebren van empathie en \u2018empowerment\u2019. \u201cHet is essentieel om het thema voortdurend bij iedereen onder de aandacht te brengen en die aandacht op een constructieve manier vast te houden. Zo praten we vandaag bij BDO Belgium over \u2018career loving parents\u2019. We willen onze collega&#8217;s ondersteunen om een evenwicht te vinden dat voor hen persoonlijk werkt, om gelijkwaardigheid deel te maken van onze organisatie en om alles wat de evolutie naar een DE&amp;I-organisatie (Diversity, Equity &amp; Inclusion) in de weg staat aan te pakken.\u201d<\/p>\n<p>Aan de hand van de inclusie-index meet en volgt BDO de evolutie van inclusieve diversiteit binnen BDO Belgium op de voet. \u201cWe groeien, maar we zijn er nog niet!\u201d, besluit Tessy.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-5 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1216.8px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-content-boxes content-boxes columns row fusion-columns-1 fusion-columns-total-1 fusion-content-boxes-1 content-boxes-icon-on-side content-left\" style=\"--awb-backgroundcolor:#f8f8f8;--awb-iconcolor:#ed1a3b;--awb-hover-accent-color:#ed1a3b;--awb-circle-hover-accent-color:transparent;--awb-item-margin-bottom:40px;\" data-animationOffset=\"top-into-view\"><div style=\"--awb-backgroundcolor:#f8f8f8;--awb-iconcolor:#ed1a3b;--awb-content-padding-left:41px;\" class=\"fusion-column content-box-column content-box-column content-box-column-1 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper-background link-area-link-icon icon-hover-animation-fade\" data-animationOffset=\"top-into-view\"><div class=\"heading heading-with-icon icon-left\"><div class=\"icon\"><i style=\"background-color:transparent;border-color:transparent;height:auto;width: 21px;line-height:normal;font-size:21px;\" aria-hidden=\"true\" class=\"fontawesome-icon fa-question-circle fas circle-no\"><\/i><\/div><h2 class=\"content-box-heading\" style=\"--h2_typography-font-size:18px;line-height:23px;padding-left:41px;\">Wil je meer weten over onze interne \u2018sustainability\u2019-strategie waar inclusieve diversiteit een van de materi\u00eble topics is?<\/h2><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\">\n<p>Lees dan BDO\u2019s \u2018<a href=\"https:\/\/www.bdo.be\/nl-be\/publicaties\/rapporten\/2023\/sustainability-report-2022\" target=\"_blank\" rel=\"noopener\">Sustainability Report<\/a>\u2019 of onze brochure \u2018<a href=\"https:\/\/www.bdo.be\/nl-be\/publicaties\/brochures\/2022\/sustainability-services\" target=\"_blank\" rel=\"noopener\">ESG Services<\/a>\u2019.<\/p>\n<\/div><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":11841,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[28],"tags":[],"class_list":["post-11840","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tothepoint-nl"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - 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